Management of Multi-author Indie Collaborations
presented by Sarra Cannon and Marquita Valentine
RWA 2014 (tape 19-007)
My three take-aways from this presentation are:
One – Increase Your Visibility by Working with Other Authors
- the biggest problem for the modern writer is visibility
- you can increase your visibility by working with others and there are many ways to do that
Two – Boxed Sets
- it’s better to have at least two books published before you put one in a box set with other writers
- network to find other writers interested in a project
- you need to agree on two things: 1 – the goal and 2 – your marketing plan
- usually a multi-author box set is up for one to three months
- usually sells for 99 cents
- you need to have one person in charge who takes care of the accounting (and you may want to involve an accountant)
Three – Other Formats to Consider:
- Co-writing – co-writing stories with another writer helps increase your output and therefore your visibility
- Exchanges – put another author’s blurbs/excerpts at the back of your books / reviews etc.
- Multi-author themed promotions – some authors don’t want to go the box set route because of the complex accounting, so working on a themed promotion works better for them (e.g., Christmas – everyone publishes a novella with a Christmas theme, brand them with cover design and cross-market, do blog tours etc., author page on Amazon for the event)
- Author Collaborative – I’ve heard this called a “brain trust” elsewhere. It’s a group of people you can bounce ideas off of, share experiences with etc. and cross-promote.
What do you think? Have you tried some of these practices? Did they work? Love to hear from you.
My Doggy Problem
In my last post I asked for help naming my heroine’s dog. What would a lady spy call her labradoodle? Between responses on my blog and the Guppie loop I now have a list of 24 names to choose from! I can’t thank you guys enough. Here’s the list so far: Hoover, Giles, Herbert, Maxwell, Dossier,Slick, Cassanova, Double O, Retha, Sunnie, Nova, Revere, Magellan, Jello, Choco, Artemis, Glock (or another pistol name), Sherlock, Snoop, Boris, Natasha, Nathan Hale, Donovan, Snoops and Sherlock again:) Amazing names and I love them all. I’m going to try putting some of the names into the text and seeing how they read.
Meanwhile, if you have a name to add, please send it along. If I choose it, I will put your name on the acknowledgement page and send you an autographed print copy when it’s released (i.e., Ancient Danger).
Newsletter Contest Reminder
If you’re interested in receiving my newsletter click here to sign up. At the end of October one subscriber’s name will be drawn for a ten dollar Amazon gift card. My November edition will name the winner and have a blurb and an audio clip from Covert Danger, the first book in my Mata Hari series launching April 1st.